In 2021, the percentage of direct bookings dropped by double digits, a trend we’ve been seeing for the last three years. Join this fast-moving session that will provide specifics on how to increase direct bookings. Although we all want this, it can be overwhelming and there are multiple strategies you can implement. Debi will look at how to improve SEO, paid ads, social, email, and more to get more bookers coming directly to you. If you are just getting started or looking for creative insights, Debi will provide actionable steps to improve your guest acquisition blend.

Debi Steigerwald, VP of Marketing, Rented

More about Rented: Rented provides revenue management technology, tools, and services to help vacation rental managers optimize their portfolio of properties. Art, Rented’s Automated Rate Tool, is the only dynamic pricing software built for and by professional short-term rental revenue managers. With Art, your in-house specialists are empowered to set the right price for every property, with intelligent rate recommendations and easy custom adjustments. For companies that need hands-on support, their Revenue Management Service provides a dedicated revenue manager that specializes in handling every detail: setting prices, monitoring performance, and making custom adjustments.