Marketing & Customer Service

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Is Your VRM Website Ready for 2024? With Amber Carpenter

This hands-on workshop teaches how to leverage qualitative analytics to help you enhance your website design to improve engagement and...
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Building Your Brand with Cathedral Thinking: Long-term Strategies for Success with Valerie Gangas, Rebecca Lombardo, Lauren Madewell, Stacy Wesson and moderated by Alex Husner, CMO, Casago

The term “cathedral thinking” is a metaphor borrowed from the meticulous construction of grand cathedrals built in the Middle Ages...
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Harmonious Homeowners: How to Gain & Retain the Best of the Best with Lee Sims and Elle McAllister

Are you struggling with landing high-quality homeowners who will stay on your program for years to come? We’ve all been...
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Breaking through Analysis Paralysis: A Revenue Management Perspective with Breaking Through Analysis Paralysis: A Revenue Management Perspective with Sarah Franzen and Emily Pattillo

Join us for an enlightening session tailored specifically for women in the dynamic field of revenue management and designed to...
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10 Commandments for STR Success with Rebecca Cribbin

Rebecca Cribbin is an Aussie woman, mother, new grandmother, STR property manager, award-winning industry advocate, and twice-published author. During this...
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Avatar-Powered Marketing: The Game-Changing Strategy For Social Media, Content Creation and Marketing Success with Jodi Bourne

In this fun and interactive workshop, you’ll learn why knowing your guest avatar is the secret weapon to outshining competitors;...
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Secret Ingredients: Exceeding Expectations with “Unreasonable Hospitality” with April Burns

Dive into the art of “unreasonable hospitality” to transform your service from average to unforgettable. In this session, inspired by...
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Learn from the Pros: Grow Revenue through Focus + Process with Leah Freeland and Angie Leone, moderated by Sharon Keefe

Reduce confusion and unnecessary repetition as we uncover the power of single-tasking by mastering key processes that drive revenue and...
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Inside-Out Success: How Getting Culture Right Internally Translates to Happy Customers with Lauren Madewell

People appreciate good customer service, but they feel it deeply when they’ve experienced genuine hospitality. These feelings inspire better reviews,...
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No Guts No Glory: Communications Role in Profitability with Tyann Hammond

The impact communication has on both the guest experience and the profitability of a property management business isn’t simply about...