Sunday, December 3, 2023

4:00 PM - 6:00 PM VRWS Registration Open (Second Floor)
4:30 PM - 6:30 PM Meet and Greet at Barlines (First Floor)

Monday, December 4, 2023

Broadway Ballroom Aspen Breckenridge Cape Cod Gatlinburg Honolulu Jackson Hole
7:00 AM - 7:30 AM Optional: Morning Mantra - Rest and Restore (Cumberland 1 & 2, Third Floor)
7:45 AM - 9:15 AM Optional: VRWS Mentor Speed Dating and Networking (Cape Cod)
8:00 AM - 12:00 PM VRWS Registration (Second Floor)
9:30 AM - 11:00 AM Welcome with Emcee April Burns and General Session: "Unlocking Your True Potential: How to Get Out of Your Way to Achieve Success" with Amber Hurdle (Broadway Ballroom)
11:00 AM - 12:00 PM Vacation Rental Women's Summit Holiday Brunch
12:15 PM - 1:00 PM No Guts No Glory: Communications Role in Profitability with Tyann Hammond Avatar-Powered Marketing: The Game-Changing Strategy For Social Media, Content Creation and Marketing Success  With Jodi Bourne US market insights and winter 2024 traveler trends with Melissa Hebert Workshop: Empower HER: Women Sharing Their Mentorship Stories with Michelle Marquis, Sue Jones Your Presence is Power: How to Find Your Inner Elle Woods with Brittany Blackman Personal Brand Workshop: Position Your Value in the Workplace with Amber Hurdle Learn from the Pros: Grow Revenue through Focus + Process with Leah Freeland, Angie Leone and moderated by Sharon Keefe
1:15 PM - 2:00 PM Mastering Vacation Rental Math with Sarah Bradford Marketing Trails and AI Tales: Digital Marketing in 2024 with Vanessa Humes Workshop: Working with Family with Rhonda and Heleena Sideris, Park City Lodging, Audrey and Alexis Miller, Cottage Connection of Main, Rachele Hobbs and Tiffany Wilson, Hobbs Realty and moderated by Sue Jones Discovering Hidden Gems: Innovative Vendors Who Are Redefining Value with Dawn Yeskulsky Inside-Out Success: How Getting Culture Right Internally Translates to Happy Customers with Lauren Madewell
2:00 PM - 3:30 PM VRWS Signature High Tea and Best-selling Author and Keynote Cheryl Strayed: How to Live a Brave (Enough) Life (Broadway Ballroom)
3:45 PM - 4:30 PM Navigating Personal Challenges - Strategies for Women's Well-being with Vanessa Humes, Kim Hermon, Ali Cammelletti and moderated by Sue Jones Fireside Chat and Q&A with Cheryl Strayed and Amy Hinote How to Talk Tech and Data to Owners for Building Long-Term Partnerships with Maureen Shilling Unmasking Imposter Syndrome: Industry Leaders Share Their Journey with Heather Bayer Secret Ingredients: Exceeding Expectations with “Unreasonable Hospitality” with April Burns Margin Madness: How to Increase Direct Bookings & Conversion for Your Brand with Kate Kirschner and Ashleigh Van Roy Financing and Fundraising for Female Founders with Jennifer Mucha and Julie Brinkman and moderated by Vered Raviv-Schwarz, Guesty
6:00 PM - 8:00 PM "It's a Girls' Night Out" Country Cocktail Party Sponsored by Red Sky Travel Insurance, FGL House

Tuesday, December 5, 2023

Broadway Ballroom Aspen Breckenridge Cape Cod Gatlinburg Honolulu Jackson Hole
7:30 AM - 8:00 AM Optional: Morning Mantra - Rest and Restore
8:00 AM - 9:30 AM VRWS Champion's Breakfast in Broadway Ballroom
8:30 AM - 9:00 AM Morning Motivation with Michelle Marquis - "We Are All a Work in Progress"
9:00 AM - 10:00 AM Welcome back with April Burns and Keynote "How a Coalition Mindset Changed History for Women" — Elisabeth Griffith
10:15 AM - 11:00 AM Career Paths of the Industry's Most Successful Tech Executives with Julie Brinkman, Vered Raviv-Schwarz, Margot Schmorak, and moderated by Rebecca Chapman What I eat in a day: How to Manage Stress through Nutrition and Exercise with Tiffany Edwards From Blueprint to Booking: Crafting Your Booking Experience with Jennie Engelhardt and Jennie Sexton Harmonious Homeowners: How to Gain & Retain the Best of the Best with Lee Sims Building a Brand, Burning Out, Building Again with Kirsten King How Focusing on Quality Interactions Can Be Your Differentiator with Koryn Okey Fireside Chat and Q&A with Elisabeth Griffith and Amy Hinote
11:15 AM - 12:00 PM Female Leadership Tendencies—How to Use Them to Your Advantage and Avoid Traps with Megan Gerrard and Margot Schmorak Assessing Current and Future Risk to the Business through the Regulatory Pipeline with Tiffany Edwards Remote Workforce Support: Empowering Women Globally, Improving Operations and Growing Profits Locally with Jaime DeBiasse Workshop: Looking to Sell Your Company? Sellers Shares Their Experience with Michelle Hodges, Sarah Bradford, Kirsten King, and Koryn Okey 10 Commandments for STR Success with Rebecca Cribbin Sales Techniques: B2B Consulting and Sales in the Vacation Rental Industry with Michelle Marquis Laugh and Lead: Unveiling The Strengths of Female Leadership with Claiborne Yarbrough, Kirsten Brink, and Jackie Goldman
12:00 PM - 1:00 PM VRWS Stewardship Lunch, Broadway Ballroom
1:15 PM - 2:00 PM Understanding the Vacation Rental Traveler’s Path to Purchase with Carmella Gillenwater Breaking Through Analysis Paralysis: A Revenue Management Perspective with Sarah Franzen and Emily Pattillo People-Based Approach to Outperforming the Market in Times of Uncertainty with Aubrey Baron Building Your Brand with Cathedral Thinking: Long-term Strategies for Success with Valerie Gangas, Rebecca Lombardo, Lauren Madewell, Stacy Wesson and moderated by Alex Husner, CMO, Casago Balancing Business and Self-Care with Ali Cammelletti Unlock the Future of Stays: Surpassing Hotel Standards and Expectations with Ashley Ching Show Me The Money: VRM Leaders Talk Financial Management with Ashai Franchi
2:15 PM - 3:00 PM Property Manager Roundtable with Sarah Bradford Cut the Noise: Measure What Matters for the Sale of Your Business with Susan Blizzard and Lynell Gordon Vendor/Supplier Roundtable with Sue Jones and Koryn Okey Is Your VRM Website Ready for 2024? With Amber Carpenter What White Space Could Look Like in Your Life with Kerri Gibson 2023 Vacation Rental Performance and 2024 Outlook with Key Data's Melanie Brown A Pathway to Career Success panel with Stephanie Rounds, Brittany Blackman, Annie Holcombe, Melaney Bullock, Braide Beagley-Reiner
3:00 PM - 3:30 PM VRWS Taste of the Mediterranean Pioneer Break
3:30 PM - 5:00 PM VRWS Pioneer Awards and Closing Keynote "Invitations, Not Limitations"—with Laura Gassner Otting
5:00 PM - 7:00 PM "Simply the Best" Industry Holiday Reception sponsored by Key Data and Guesty